Thursday, May 14, 2009

"Dr Livingstone I presume"


So the last of the great white explorers sets off on another great African expedition. This time there are no local bearers to carry the whiskey over the great plains of Africa. Instead powerful metal beasts consuming vast amounts of fuel will tour across nine countries distributing soccer balls and chalk to mark out football fields. The Humanitarian and Community Objectives will be - Ongoing “Right to Sight”, One Net One Life Malaria Prevention and Teaching on the Edge Programmes. With dedicated TV crews filming every turn of the wheel sponsors are keen to get their product on international and local TV screens. Such a pity that that the biggest tobacco company in South Africa, British American Tobacco have their logo and name plastered over the expedition vehicles. In what is supposed to be a humanitarian cause I wonder if the participants pause to ponder how many premature painful deaths their sponsor has caused in Africa. With tobacco advertising banned in South Africa this is one of the only ways to still push out the companies killer products. Shame on you lot! Follow these modern day "adventurers" at http://www.boundlesssa.com/en/

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